{"id":40264,"date":"2025-09-18T09:11:29","date_gmt":"2025-09-18T09:11:29","guid":{"rendered":"https:\/\/www.evaluate.com\/%e3%82%ab%e3%83%86%e3%82%b4%e3%83%aa%e3%83%bc%e3%81%aa%e3%81%97\/how-can-analogs-help-pharma-companies-forecast-effectively\/"},"modified":"2026-04-21T10:21:39","modified_gmt":"2026-04-21T10:21:39","slug":"how-can-analogs-help-pharma-companies-forecast-effectively","status":"publish","type":"post","link":"https:\/\/www.evaluate.com\/ja\/video-blog\/how-can-analogs-help-pharma-companies-forecast-effectively\/","title":{"rendered":"How Can Analogs Help Pharma Companies Forecast Effectively?"},"content":{"rendered":"

When you\u2019re bringing a new drug to market, one of the many forecasting challenges is the ability to root your forecasts in reality. This is where analogs <\/a>come in. Analogs are a really powerful forecasting tool and by selecting a suite of analogs can enable forecasters to take the past and use it as a tool to effectively forecast the future of a new drug .<\/p>\n

In this video, I talk through how you can select and use analogs in pharmaceutical forecasting and integrate them in your forecasting models<\/a> to support new product planning and development.<\/p>\n

Find out more about analogs in pharmaceutical forecasting in the short video below.<\/p>\n","protected":false},"excerpt":{"rendered":"

When you\u2019re bringing a new drug to market, one of the many forecasting challenges is the ability to root your […]<\/p>\n","protected":false},"author":36,"featured_media":40111,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[136],"tags":[91,10],"content-hub":[],"template-style":[135],"class_list":["post-40264","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-video-blog","tag-forecasting","tag-forecasts-market-landscape","template-style-video-blog"],"acf":{"use_alternative_header_image":"No (delete to use alternative)","alternative_header_image":null,"banner_image":"","author_image":43858,"author":"Andrew Ward","author_title":"Head of Implementation, J+D Forecasting (an Evaluate 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