Evaluate for Medical Communications Agencies
Turn complex pharma and biotech evidence into clearer client communications
Evaluate gives medical communications teams the market, pipeline and competitive intelligence they need to understand complex therapy areas, develop relevant communications strategies, and support clients with greater confidence.
Why medical communications agencies use Evaluate
Bring greater context to every client brief
Medical communications teams need more than individual studies or data points. They need to understand how new evidence fits within the wider treatment landscape, competitor pipeline, and future direction of the market.
Clients expect their agency partners to understand the science, recognize the developments that matter, and translate complex information into relevant communications strategies.
Evaluate brings together clinical, commercial, company, and competitive intelligence across pharma and biotech, helping teams build a stronger understanding of the environment surrounding every client, product and therapy area.
companies covered
pharma and biotech products tracked
consensus forecasts
products back to 2003
Trusted intelligence across the pharma and biotech ecosystem
Built for consulting teams delivering high-stakes pharma and biotech advice.
- Forecasts to 2032 for forward-looking market sizing, diligence and strategic recommendations
- Historic sales data back to 1996 for long-term performance context
- Coverage across private and listed biopharma companies, marketed products and pipeline assets
Built for key medical communications workflows
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Whether you are preparing an RFP response, developing a therapy area landscape, planning around an upcoming congress or looking for your next client opportunity, Evaluate helps your teams bring greater context into every conversation.
RFP & New Business Support
Strengthen RFP responses and pitches with trusted pharma and biotech evidence, helping your teams move faster and make a more compelling case.
Quickly understand the prospective client’s company, portfolio, pipeline, therapy areas, and competitive environment. Use this intelligence to build a tailored response that demonstrates relevant market knowledge from the outset.
Useful when you need to:
Respond to RFPs and pitches within tight timelines
Demonstrate knowledge of a prospective client’s portfolio and market
Develop an informed and differentiated strategic point of view
Brand, Launch and Communications Strategy
Build evidence-informed brand and communications strategies grounded in a clear understanding of the product, therapy area, target audience, and competitive environment.
Use clinical, pipeline and market intelligence to identify a product’s points of differentiation, develop credible scientific narratives, and keep brand communications relevant as the market evolves.
Useful when you need to:
Inform product positioning and scientific messaging
Prepare pre-launch, launch and lifecycle communications
Differentiate a product within a changing competitive landscape
Scientific and Market Landscape Development
Build a broader view of the environment surrounding a product, indication or therapy area.
Bring together marketed products, pipeline assets, development progress, companies, mechanisms of action, targets, market forecasts, and expert analysis to understand how the landscape is evolving.
Useful when you need to:
Develop therapy area and competitive landscape reports
Bring teams up to speed on a new client, product or market
Identify emerging products, mechanisms and market developments
Competitive Intelligence
Track competitor activity, pipeline developments, regulatory shifts, and market dynamics so your teams can help clients communicate with greater speed, clarity and confidence.
Monitor the products, trials, companies and events that could change the competitive environment or that require an adjustment to client strategy and content.
Useful when you need to:
Monitor competitor pipelines, trials and regulatory progress
Identify developments that could impact client positioning
Keep account teams informed as the market changes
Medical Strategy and Content Planning
Develop communications strategies grounded in a clear understanding of the product, therapy area, competitive environment and future market direction.
Use clinical, pipeline and market intelligence to identify the developments that matter, anticipate future evidence needs and ensure content remains relevant as the landscape evolves.
Useful when you need to:
Inform communications strategies and annual planning
Build narratives grounded in the wider market landscape
Keep content relevant as clinical and competitive evidence evolves
Congress and Milestone Preparation
Prepare clients and internal teams for the clinical, regulatory and commercial events most likely to affect the market conversation.
Track upcoming trial readouts, conference presentations, regulatory decisions, product launches and competitor milestones. Use market context and expert analysis to understand what each development could mean for your client.
Useful when you need to:
Prepare teams for congresses, readouts and regulatory events
Identify the competitor developments most relevant to clients
Inform rapid-response content and post-event analysis
Client Pitch and Proposal Development
Demonstrate to prospective and existing clients that you understand their products, portfolio and competitive environment.
Use company, pipeline, product and market intelligence to develop relevant points of view, tailor proposals and demonstrate a deeper understanding of the client before an engagement begins.
Useful when you need to:
Prepare for new business and capability meetings
Personalize pitches and proposals around client priorities
Identify opportunities to grow existing accounts
Pharma and Biotech Account Targeting
Identify the companies and market developments most likely to create demand for medical communications support.
Track pipeline changes, product launches, clinical milestones, regulatory events, portfolio developments, and deal activity to prioritize accounts and uncover timely reasons to engage.
Useful when you need to:
Prioritize companies approaching important market milestones
Identify emerging communications needs and reasons to engage
Personalize outreach and uncover opportunities across client portfolios
The data and tools behind the workflows
Evaluate gives medical communications teams access to the intelligence they need to understand the context surrounding a client, product or therapy area.
Company and asset intelligence
Understand company strategies, marketed products, development pipelines, portfolio priorities, and upcoming milestones.
Pipeline and trial intelligence
Track development activity, clinical progress, trial designs, results, and future competitive entrants.
Clinical and regulatory events
Monitor upcoming readouts, approvals, regulatory decisions, and other events that could change the market conversation.
Consensus forecasts and sales data
Understand market scale, product performance, and future commercial expectations across products, indications and therapy areas.
Epidemiology data
Assess patient populations, disease trends, and the wider context surrounding an indication or therapy area.
Deal and partnership intelligence
Track licensing, acquisition and partnership activity that could reveal changes in company strategy or market direction.
News and expert analysis
Stay informed about the clinical, commercial, regulatory and strategic developments affecting clients and competitors.
Reporting and data exports
Export relevant information for landscape reports, strategic workshops, client presentations and internal planning.
Bring more evidence to every client recommendation
Learn how Evaluate can help your team deliver stronger recommendations, differentiate your firm and identify new opportunities for growth.
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Book directly with one of our specialists. No forms. No waiting. A focused conversation with someone who knows the data.
Typically 30 minutes, with a specialist matched to your sector
No obligation. Cancel or reschedule any time
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We’ll help you understand how Evaluate could support your team, your client work and your priorities.
Frequently Asked Questions
How does Evaluate support medical communications agencies?
Evaluate provides product, company, pipeline, forecast, event and competitive intelligence that medical communications teams can use to understand the wider context surrounding their clients and therapy areas.
Can Evaluate help with RFP responses and new-business pitches?
Yes. Teams can use Evaluate to understand a prospective client’s portfolio, pipeline, competitive environment and upcoming priorities, helping them develop more relevant and evidence-informed responses.
Can Evaluate support therapy area and market landscape development?
Yes. Evaluate helps teams review marketed products, pipeline assets, companies, mechanisms of action, development stages, forecasts and relevant market developments within a therapy area.
How can Evaluate support competitive intelligence?
Evaluate helps teams monitor competitor pipelines, clinical progress, regulatory decisions, product launches, partnerships and other developments that could affect client strategy and communications.
Can Evaluate help teams prepare for congresses and clinical milestones?
Yes. Teams can track upcoming clinical readouts, regulatory events, conference activity and competitor milestones, then use relevant market context to inform preparation and follow-up.
Can Evaluate support medical communications strategy and content planning?
Yes. Evaluate can provide the clinical, competitive and market context needed to inform strategic narratives, communications plans and content priorities. It does not replace scientific literature review or publication management platforms.
Can Evaluate help medical communications agencies identify new clients?
Yes. Teams can identify companies approaching important pipeline, regulatory, launch or portfolio milestones and use those developments to prioritize accounts and create more relevant outreach.